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A replay extends the value of a webinar after the scheduled session. Use replay access to help registrants catch up, give attendees a next step, and follow up with people who showed interest but did not attend live.
What this guide helps you do
- Confirm whether replay is available and who can access it.
- Send replay follow-up without breaking registration or paid-access rules.
- Use replay behavior to guide customer follow-up.
Before you start
- Confirm the replay video is ready, published, and connected to the webinar.
- Know whether replay is on-demand, attendee-only, paid-only, member-only, or time-limited.
- Prepare follow-up copy for attendees, no-shows, paid registrants, and people who asked questions.
- Decide what call to action should appear after the replay.
Do it manually
- Open the webinar and review video, replay, and schedule settings.
- Confirm replay availability from the attendee dashboard or attendee room.
- Review who should receive replay access based on registration, payment, membership, or attendance.
- Send or schedule the replay follow-up message.
- Check replay links from an attendee-like path before broad sharing.
- Create follow-up segments for replay viewers, no-shows, and attendees who clicked or asked questions.
Ask Faster AI
- Create replay follow-up messages for attendees, no-shows, and paid registrants. Include a clear next step and review checklist.
- Check whether this webinar replay is ready to share and list any video, access, schedule, or paid-registration issues.
- Summarize replay behavior and suggest which attendees need sales follow-up, support follow-up, or a nurture sequence.
Review before attendees use it
- Confirm replay access matches what attendees were promised at registration.
- Do not send a public replay link if the webinar should require registration or payment.
- Check the call to action after the replay before sharing.
- Review follow-up copy for claims, offer details, and expiration dates.
Common issues and fixes
- If replay links do not work, check video availability, replay settings, attendee registration, and paid access.
- If no-shows complain, clarify whether replay is included and when it becomes available.
- If replay follow-up does not convert, improve the next step, offer timing, and segmentation.
Webinar funnel strategy
For using replay as part of the conversion path instead of only as a recording link, read the webinar funnel article. Webinars That Sell: From Registration Page to Replay.
Members-only content strategy
For how webinar replays can be public, registrant-only, paid-only, or member-only without hiding the marketing path, read the members-only area article. Building a Members-Only Area: Gating Content the Right Way.
Event marketing timeline
For how online-event replay turns registered no-shows into a second audience for follow-up, read the event marketing checklist. The Event Marketing Checklist: Fill Seats Without Paid Ads.
Connected workflows
- Create a segment from customer behavior
- Send a newsletter
- Collect pay-now payments from plugins
- Understand Customer 360
Placeholder media
- Screenshot placeholder: add an annotated screenshot of share a webinar replay with attendee names, emails, payment details, private questions, and unpublished webinar content blurred.
- Video placeholder: add a short walkthrough that shows the manual webinar path, then shows how to ask Faster AI for the same setup or review before attendees can register.